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EuropeanaTech Conference
Bringing cultural heritage and technology together.
PROJECT OVERVIEW
For Europeana, we designed the brand of their EuropeanaTech 2022 conference, incorporating both technological and cultural heritage elements into the design.
Using collage and colours from Europeana's brand, we aimed to create a balance between a subject that has so much history together with an innovative aspect to it. We developed the design in a way that could fit both digital and printed promotions, ensuring that the elements would work in both mediums.
DELIVERABLES
01 Visual identity
02 Design system
03 Brand guidelines
CREDITS
Project Lead: Ana Moreno
PROJECT OVERVIEW
For Europeana, we designed the brand of their EuropeanaTech 2022 conference, incorporating both technological and cultural heritage elements into the design.
Using collage and colours from Europeana's brand, we aimed to create a balance between a subject that has so much history together with an innovative aspect to it. We developed the design in a way that could fit both digital and printed promotions, ensuring that the elements would work in both mediums.
DELIVERABLES
01 Visual identity
02 Design system
03 Brand guidelines
CREDITS
Project Lead: Ana Moreno


Infento Website UI/UX
Infento: Build, Play, Grow Together.
PROJECT OVERVIEW
The innovative kids’ ride-on brand Infento launched a new website in 2024 to better reflect its creative and modular products. While the kits were revolutionary, the previous site didn’t match the brand’s playful and inspiring vision. We were tasked with designing a website that captures Infento’s spirit, engages families, and drives global growth.
KEY FEATURES
01 Reframing the user flow
02 UI elements that mixes innovation and childhood aspects
03 Creation of Product, Shop, and Home pages
PROJECT OVERVIEW
The innovative kids’ ride-on brand Infento launched a new website in 2024 to better reflect its creative and modular products. While the kits were revolutionary, the previous site didn’t match the brand’s playful and inspiring vision. We were tasked with designing a website that captures Infento’s spirit, engages families, and drives global growth.
KEY FEATURES
01 Reframing the user flow
02 UI elements that mixes innovation and childhood aspects
03 Creation of Product, Shop, and Home pages


Europeana Rebrand
Making Europeana a modern and approachable leader in the Digital Cultural Heritage sector.
PROJECT OVERVIEW
In 2022, Europeana embarked on a rebranding journey to create a visual identity that reflects its role as a digital hub for cultural heritage. Its previous branding didn’t fully capture its minimalist, user-focused ethos. We were tasked with crafting a brand that celebrates Europe’s rich cultural heritage while ensuring simplicity and accessibility for its diverse audience.
KEY FEATURES
01 A clean, minimalist aesthetic inspired by images and artifacts from the Europeana platform.
02 Redesigned presentation templates, corporate illustrations, and social media assets for seamless storytelling.
03 Comprehensive brand guidelines to ensure consistency across conferences, digital platforms, and corporate materials.
PROJECT OVERVIEW
In 2022, Europeana embarked on a rebranding journey to create a visual identity that reflects its role as a digital hub for cultural heritage. Its previous branding didn’t fully capture its minimalist, user-focused ethos. We were tasked with crafting a brand that celebrates Europe’s rich cultural heritage while ensuring simplicity and accessibility for its diverse audience.
KEY FEATURES
01 A clean, minimalist aesthetic inspired by images and artifacts from the Europeana platform.
02 Redesigned presentation templates, corporate illustrations, and social media assets for seamless storytelling.
03 Comprehensive brand guidelines to ensure consistency across conferences, digital platforms, and corporate materials.


Graphic Recordings for events
Visualising, to better understand complexity.
PROJECT OVERVIEW
For various online and hybrid events, I’ve created graphic recordings that bring together key ideas, discussions, and visual storytelling in a way that feels engaging and memorable.
Using a hand-drawn style with vibrant colors and intuitive layouts, I capture the essence of the conversations in real-time. My approach ensures that the visuals remain accessible and easy to follow while reflecting the event's unique identity.
DELIVERABLES
01 Graphic recording
02 Visualization
CREDITS
Project Lead: Ana Moreno
PROJECT OVERVIEW
For various online and hybrid events, I’ve created graphic recordings that bring together key ideas, discussions, and visual storytelling in a way that feels engaging and memorable.
Using a hand-drawn style with vibrant colors and intuitive layouts, I capture the essence of the conversations in real-time. My approach ensures that the visuals remain accessible and easy to follow while reflecting the event's unique identity.
DELIVERABLES
01 Graphic recording
02 Visualization
CREDITS
Project Lead: Ana Moreno
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